Business Lights Up At Matchmaking Sites

CHICAGO TRIBUNE -- Feb 10 -- More than 1,400 matchmaking sites are in operation, and according to JupiterResearch, as many as 11.7 million people are expected to pay for e-dating services by 2009, up from 10 million in 2006. In a 2007 survey by Forrester Research, 22% of online daters reported success in meeting people they like. Myriad niche sites have sprung up based on certain hobbies, interests and personality traits. Many niche sites are free.