STAR LEDGER -- Aug 7 -- People can post reviews of their dates on TrueDater.com and also plug in a prospective date to see if anyone else has posted a comment about the person. More than a half million people have used TrueDater since the site launched last year. TreuDater staffers monitor the remarks. Mark Brooks, onlinepersonalswatch.com, said "I think it answers a definite need in the online dating market." Brooks said Friendster allows people to write testimonials about a date, but the person being reviewed has to approve it, "so nothing negative gets in." Brooks said TrueDater is the kind of site that makes people think more about their reputation, which is a new issue in online dating. Marcus Frind, founder of plentyoffish.com said both men and women are equally guilty when it comes to fudging profiles. "With women, it's weight; for men, it's height. A third party (giving an assessment) is the simplest way to go." "You have to be honest," said Moreno, Ph.D. student in social psychology at Rutgers University. "The picture is the hook, it gets you in. You see a cute picture and you click on it. I met one guy for dinner a couple of weeks ago and his picture resembled him, but you would not have been able to pick him out of a crowd based on his picture." Moreno suggested singles should not upload their best shot. That way dates can be pleasantly surprised on the first meeting. Eric Straus, president of Cupid.com, said "I don't think it adds all that much to the process," he said. "People tend to exaggerate and I think that's the nature of the beast."
The full article was originally published at NJ.com, but is no longer available.