Frequent Flirters

Bonus Day And New Niche Tours For Fling

FF -- May 31 -- Fling has added 9 niche tours for affiliates to better target their traffic. The niches include Amateur, Asian, Big Ass, BBW, Black and Latina. Fling will also have two $100 Special Promo Days next week (Tuesday (06/03/08) and Friday (06/06/08)) for all sales sent through these niche tours. They also added these niche tours as a Tour Page option to the Geo Thumbs Builder.

Dating sites Using NY Affiliates Now Subject To State Tax

THE PARADIGM SHIFT -- May 22 -- If you use affiliate marketers based in New York, you are now subject to new York Sales tax. This means eHarmony, Match.com, True.com and all other major sites with an affiliate program are now subject to this law. The Law comes into full effect in 10 days. FULL ARTICLE @ THE PARADIGM SHIFT

SexSearch Joins RevenueGateway Network

EARTH TIMES -- May 16 -- Affiliate network RevenueGateway has teamed up with SexSearch, the adult personals website. RevenueGateway is giving affiliates $65.00 per sale. FULL ARTICLE @ EARTH TIMES

This post also appears on OnlinePersonalsWatch.

MatchLink Launches Affiliate Program

PR WEB -- May 15 -- MatchLink, a product of Spark Network Services, is pleased to announce the launch of its new affiliate program for webmasters. For each conversion, MatchLink offers affiliates a 66% commission rate. FULL ARTICLE @ PR WEB

White Labeling Rant

FF -- May 8 -- Affiliates built FriendFinder to a $300 million a year revenue company. But affiliates don't want to build someone elses brand. They would rather build their own brand, and brand equity. I worked with FriendFinder as an affiliate manager in 2003 and have been surprised that they have not pushed their white labeling products more, since then. FriendFinder would far rather promote their own brand, as would most dating companies, but a number of white labeling companies are on the rise now. You can find a list here. (White Label Dating, a client of Courtland Brooks and sponsor of Online Personals Watch, is one of them, and our recommended provider.) 

White labeling is the last big opportunity in internet dating because it allows mega-affiliates, and entrepreneurs, and online media of all types, to build their own brands and utilize the economies of scale of working in a network. The little guys get economies of scale. The guys who have lots of traffic, but don't have the time or inclination to build their own dating site can use white labeling to get up and running quickly.

This post also appears on OnlinePersonalsWatch.